C04: UX-Lite: Questionnaire Development and Practical Applications in UX Research

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Sunday, 26 July, 13:30 - 17:30 EDT (Eastern Daylight Time - Canada)

James R. Lewis (short bio)
MeasuringU, USA

Modality

on-line

Target Audience

Anyone involved in the design or evaluation of interactive systems

Requirements for participants

Excel or Google Sheets

Abstract

The purpose of this course is to describe the development and practical use of the UX-Lite, a two-item questionnaire that assesses perceived ease-of-use and perceived usefulness. The course starts with a general background on the concept of usability and how to develop standardized questionnaires. The focus then shifts to the UX-Lite, covering the history of its development and evolution from earlier questionnaires and the findings that support its use as a practical tool for UX research and applied UX work. The second half of the course switches to exercises demonstrating how to analyze and interpret UX-Lite data. At the end of the course, attendees will know how standardized UX questionnaires are developed and assessed, the history of the UX-LITE and its place in the catalog of standardized UX questionnaires, and how to use it in their current work.

Benefits for attendees

Attendees will know how standardized UX questionnaires are developed and assessed, the history of the UX-LITE and its place in the catalog of standardized UX questionnaires, and how to use it in current work.

Course Content

Goals and objectives

The course starts with coverage of the basic psychometric properties of standardized measurement – reliability, validity, and sensitivity. The next topic is a brief review of the inventory of post-study questionnaires. This will lead to a theoretical discussion of the statistical connections between the UX-LITE, the System Usability Scale, and the Technology Acceptance Model. From here, the course moves to the practical use of the UX-LITE through data analysis/interpretation and numerous quantitative exercises. After completing this course, attendees will have a firm foundation in why and how to use the UX-LITE.

Table of Contents

  1. Introduction to standardized usability measurement
    1. What is usability?
    2. What is a standardized questionnaire?
    3. Advantages of standardized usability questionnaires
    4. What standardized usability questionnaires are available?
    5. Assessing the quality of standardized questionnaires
  2. The history of the UX-LITE
    1. Where did the UX-LITE come from?
    2. What research supports the use of the UX-LITE as a measure of user experience?
  3. How to use the UX-LITE
    1. Basic statistical review
    2. Comparing UX-LITE scores (including quantitative exercises)
    3. Computing confidence intervals (including quantitative exercises)
    4. Interpreting UX-LITE scores (including quantitative exercises)
  4. The future of the UX-LITE
    1. Research
    2. Practice
  5. Wrapping up

Bio Sketch of Course instructor

James R. (Jim) Lewis graduated with an MA in Engineering Psychology in 1982 from New Mexico State University and received his PhD in Experimental Psychology (Psycholinguistics) from Florida Atlantic University in 1996. He worked as a Human Factors Engineer and user experience practitioner at IBM from 1981-2019, and since 2020 has been the Distinguished User Experience Researcher at MeasuringU. He is co-editor in chief of the Journal of User Experience and is on the editorial board of the International Journal of Human-Computer Interaction. He is the author of "Practical Speech User Interface Design" (2011) and co-author (with Jeff Sauro) of "Quantifying the User Experience" (2016). He is a BCPE Certified Human Factors Professional, an IBM Master Inventor with 91 issued US patents, a member of HFES, UXPA, past-president of the Association for Voice Interaction Design, and in 2021 was inducted into the Florida Academy of Science, Engineering, and Medicine.